Here are some ideas that will help you get placements
Lyrical Themes
• Overcoming adversity (bravery, strength, perseverance)
• Codependence (need you, life’s better with you, devotion) *non-romatic
• Support (there for you, when you need me)
• Happiness (fun, feeling good, life’s great)
• Confidence (better than the rest, can’t stop us, how you like me now?)
Musical Styles
• Big & Bold (swagger, attitude, esp. edgy blues/roots and melodic hip hop)
• Fun & Light — pop, retro, soul
• Sexy & Playful
• Dark & Brooding (slow, sparse, atmospheric)
Tips
- Nothing too specific or storytelling as that can get in the way of the visuals the sync’s track is serving to support
- Simple and spacious is often more fitting for drama and sits better under dialog for film/TV background uses
- Feel good, positive and straight-to-the-point is good for ads
Includes:
Agnes Obel – ABC Promos, Betrayal (ABC), Brightest Star (Feature), Degrassi (MTV), Grey’s Anatomy (ABC), Lost Girl, Made In Chelsea, Originals (CW), Parenthood (NBC), Ravenswood (ABC Family), Reign (CW), Ringer (CBS), Star-Crossed (CW)
Ane Brun – Bones (FOX), Mistresses (ABC)
Dark Horses – Killer Women (ABC)
Kay – Pitch Perfect (Universal Pictures), Reckless (ABC)
Linda Good – 90210 (CW), Girls Guide To Depravity (Cinemax)
Modern Superstitions – Brightest Star (Feature), Girls Guide To Depravity (Cinemax), Made In Jersey (CBS)
Morcheeba – Mistresses (ABC), Private Practice (ABC), Shameless (Showtime), True Blood (HBO)
Princess Superstar! – Orange Is The New Black (Netflix), JC Penney (National Ad), Fiber One Protein (National Ad)